Many brands include Supreme, Bathing Ape, Billionaire Boys Club/Ice Cream, OriginalFake, and many more related to streetwear. Hypebeasts buy their clothes for the logos and brand-name and completely ignores the fact if they personally like the item or not. In general terms, they just buy whatever the brand puts out and dresses to impress others by what brand-name he/she is wearing.
Hypebeasts are very much into sneakers such as Air Jordans and Nike Skateboarding. These shoes are not found in malls and closely resembling areas due to the fact that they are limited. These are bought from others and can range from $100 up to $5,000. And yes, even if they were worn.
Not all people who wear the brands above are hypebeasts (with some exception of course). People do enjoy wearing items from these brands for the sake of the item itself and actually puts forward an effort to wear a good outfit; rather than having logos with god-awful mismatches.
Hypebeast 2: Yeah definitely man, I really love that purple NorthFace x Supreme windbreaker, looks so dope!
Hypebeast 1: Word is that those are going for $400, damn! I just recently bought some Air Yeezy's in Black/Pink for $850 off a guy in eBay so I don't have any funds. But what a fucking steal! The guy only wore these like six times.
Hypebeast 2: Dude that is such a good deal but I'm definitely copping those windbreakers man, $400 is so worth it. And only 50 pairs worldwide? I'm sold!
Hypebeast 3: Yo you guys, I just copped a shit load of stuff this week and it all came in today. Louis Vuitton Monogram Canvas Coin Pouch for $450, TI$A Chicago Bulls Snapback for $120, OriginalFake shirt for $85, and I got these Nike SB City Series Londons for $1,200. Swag! *Cooks*
Hypebeast 1 & 2: Damn son.
2) You are a hypebeast.
Theo(hypebeast): But i havent told you the best part...I went to Melrose today