"That's cause you're wearing seven fucking shirts with the collars all popped up, you trend following bitch."
The NFL and NCAA have basically put a stop to it by penalizing any player that does it. It is also one of the celebration animations found in EA Sports' NCAA Football 2005. As in real-life, you risk a penalty flag if you perform it.
Girl: You're wearing eight polos at once with all the collars popped.
Fratboy: I know! You want to do me right now, don't you?
Girl: No, you look like a douchebag. Go change into one shirt, idiot, and don't pop the collar.
Don't pop the collar.