Will show that you are stylish enough to get the get best you can afford, but obviously not rich enough to be wearing a rolex instead.
Very reliable and excellently made , a Japanese watch that is built to last and built to work well.
Prices range from £60 onwards to around £350 from most conventional watch stores in the UK, but there are other variants that can cost up to as much as a Rolex, though as you can tell, they don't sell very well (who'd get a Seiko for the same price as a Rolex).
Known more for their functionality than their style, even their $5000 watch isn't as flashy as a $3000 rolex.
Level of watches (not fashion watches)
Mid-low: Wenger, Swiss army
Mid: Citizen, Seiko
Mid-high: Tag Heuer
Higher: Patek Phillippe
Relatively inexpensive, anyware from $40 on ebay to a tad under $2,000.